Ford started off with Henry T Ford in the US but it is synonymous in the UK with its production plant in Dagenham, Essex and the boy-racer Ford Fiesta car. Today it has swapped promoting itself through its bricks and mortar sites and has gone online. Moreover, it has gone 'social'. Ford is one of the most innovative brands online interacting with its customers and potential future car buyers through FaceBook, virals, Twitter, YouTube vids and so on. Despite all the online activity the firm set up by Henry T. Ford boasts some of the world's most popular makes from Model T, the Capri, the Pinto to the Ford Anglia which flew through the skies in Harry Potter and the Chamber of Secrets that's magic.